Fairmatic
Content Marketing Specialist
Atlanta, Georgia, United States
Content Marketing Specialist š
Location: Remote (United States: Atlanta, Austin, Charlotte, Chicago, Dallas, Houston, Miami, Nashville, New Jersey, Texas, Washington)
Type: Full-Time
At Fairmatic, weāre dedicated to making roads saferāone fleet at a time. Our mission centers around revolutionizing auto insurance with AI and data-driven insights, tailoring personalized options that reward safe driving with significant savings.
What You'll Do:
- Craft compelling, conversion-driven content for various sales enablement tools and marketing collateral, including videos, case studies, flyers, newsletters, and in-product messaging.
- Monitor and analyze KPIs to gauge marketing success, focusing on engagement, lead generation, and campaign effectiveness.
- Collaborate with the marketing team to develop and execute Fairmaticās content strategy across multiple channels.
- Own and optimize website and social media content to ensure the production of engaging, SEO-friendly materials that align with our brand and demand generation goals.
- Provide tracking and reporting via HubSpot; effectively communicate performance insights to internal stakeholders and cross-functional teams.
- Team up with product, data, and insurance specialists to produce data-driven content that communicates product value.
- Manage email marketing operations, including content assembly, email preparation, dispatch, and performance tracking.
Skills Needed:
- Native or fluent English with exceptional writing and editing abilities.
- 3+ years of content marketing experience, particularly in B2B, SaaS, or Insurtech settings.
- Strong portfolio showcasing diverse formats: blogs, video scripts, social posts, newsletters, etc.
- Hands-on experience managing content across web, email, and social platforms.
- Proficiency with tools like WordPress, HubSpot, Canva/Adobe Creative Suite, and social media scheduling platforms.
- A self-starter attitudeāthrives on owning projects and adapting in a fast-paced environment.
Benefits & Perks:
- Unlimited PTO! š
- Comprehensive medical, dental, and vision insurance
- Life and disability coverage
- Learning and development program with a stipend
- Wellness and entertainment stipends
- Fully remote work plus engaging in-person events
- Paid company trips nationally and internationally š
- Awesome Fairmatic gifts and swag! š
Join us in building a new type of insurance company driven by data and a commitment to safer roads for everyone. APPLY FOR THIS JOB! š