Fairmatic

Content Marketing Specialist

Atlanta, Georgia, United States

Content Marketing Specialist šŸŒŸ
Location: Remote (United States: Atlanta, Austin, Charlotte, Chicago, Dallas, Houston, Miami, Nashville, New Jersey, Texas, Washington)
Type: Full-Time

At Fairmatic, weā€™re dedicated to making roads saferā€”one fleet at a time. Our mission centers around revolutionizing auto insurance with AI and data-driven insights, tailoring personalized options that reward safe driving with significant savings.

What You'll Do:

  • Craft compelling, conversion-driven content for various sales enablement tools and marketing collateral, including videos, case studies, flyers, newsletters, and in-product messaging.
  • Monitor and analyze KPIs to gauge marketing success, focusing on engagement, lead generation, and campaign effectiveness.
  • Collaborate with the marketing team to develop and execute Fairmaticā€™s content strategy across multiple channels.
  • Own and optimize website and social media content to ensure the production of engaging, SEO-friendly materials that align with our brand and demand generation goals.
  • Provide tracking and reporting via HubSpot; effectively communicate performance insights to internal stakeholders and cross-functional teams.
  • Team up with product, data, and insurance specialists to produce data-driven content that communicates product value.
  • Manage email marketing operations, including content assembly, email preparation, dispatch, and performance tracking.

Skills Needed:

  • Native or fluent English with exceptional writing and editing abilities.
  • 3+ years of content marketing experience, particularly in B2B, SaaS, or Insurtech settings.
  • Strong portfolio showcasing diverse formats: blogs, video scripts, social posts, newsletters, etc.
  • Hands-on experience managing content across web, email, and social platforms.
  • Proficiency with tools like WordPress, HubSpot, Canva/Adobe Creative Suite, and social media scheduling platforms.
  • A self-starter attitudeā€”thrives on owning projects and adapting in a fast-paced environment.

Benefits & Perks:

  • Unlimited PTO! šŸŽ‰
  • Comprehensive medical, dental, and vision insurance
  • Life and disability coverage
  • Learning and development program with a stipend
  • Wellness and entertainment stipends
  • Fully remote work plus engaging in-person events
  • Paid company trips nationally and internationally šŸŒ
  • Awesome Fairmatic gifts and swag! šŸŽ

Join us in building a new type of insurance company driven by data and a commitment to safer roads for everyone. APPLY FOR THIS JOB! šŸš€